_state ? __( 'There are no focus keywords', 'wds' ) : __( 'There are some focus keywords', 'wds' ); } public function apply() { $focus = $this->get_focus(); $this->_state = ! empty( $focus ); return ! ! $this->_state; } public function get_recommendation() { return false === $this->_state ? __( 'In order to give your content the best possible chance to be discovered, it is best to select some focus keywords or key phrases, to give it some context.', 'wds' ) : __( 'Nice work, now that we know what your article is about we can be more specific in analysis.', 'wds' ); } public function get_more_info() { return __( 'Selecting focus keywords helps describe what your content is about.', 'wds' ); } }